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| About LifeWay Christian Stores
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You don't often find stores where the clerks buy merchandise for the customers.
But at LifeWay Christian Stores, sales associates are as committed to ministry as they are to providing good service.
In Mobile, Ala., a woman was in the LifeWay store looking for tapes to help her baby sleep and for books on parenting difficult children.
The customer said she and her husband had recently adopted a troubled infant who was going through a tough time.
The sales associate located an appropriate book, but the customer couldn't afford both the book and the tapes. Later, when other sales associates heard the story, they pooled their money and bought the book and a card for the woman. It happened again in Orlando, Fla. A customer wrote to thank a sales associate for buying a seminary textbook for her until she could repay the loan. "I want you to know how much I really appreciate your generous, loving act," the customer wrote. "May God bless you as much as you have blessed me." LifeWay owns over 140 LifeWay Christian Stores nationwide, formerly known as Baptist Book Stores. In all of the stores located across the country the sales associates
minister individually, while also providing professional service to people and churches.
LifeWay Christian Stores may be accessed 24 hours a day, seven days a week on the Internet at www.lifewaystores.com. Customers can talk to
a real person by calling 1-800-448-8032 between the hours of 7 a.m. and 5 p.m., Central Time.
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What Our Customers Are Saying...
Do you view yourself as "off duty" from the Lord's work when you leave your store?
Consider this. William Hampton, Lead Sales Associate/Music at the Huntsville AL store,
went shopping at a large discount store after work one day. Passing by the Bible section,
William couldn't help overhearing a customer ask one of the store's employees a question
about a children's Bible. Unable to get an adequate answer from that store employee, the
customer noticed the LifeWay logo on William's shirt and asked him for assistance!
Committed to meeting the needs of customers over any sales objective, William readily
obliged her with the information she wanted from the knowledge he had gained through
the training materials just recently studied back at the LifeWay store. The customer
was very grateful - so much so that she surprised William by showing up at LifeWay the
next day to purchase that Bible. Way to show real customer intimacy and exhibit a heart
for people's spiritual needs, William! "Seek first His kingdom and His righteousness,
and all these things will be given to you as well." (Matt. 6:33)
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